MIAMI (March 17, 2023) – Subway announces the highly anticipated return of its Footlong Pass, a monthlong sandwich subscription that unlocks 50% off a footlong sub every day for $15*. Subway introduced the industry’s first sandwich subscription in August 2022 as an exclusive perk for its Subway MyWay® Rewards members and sold out of all 10,000 passes in less than six hours. Now, the Footlong Pass is back with 250,000 passes up for grabs.
The Footlong Pass will once again be an exclusive for MyWay Rewards members, and available for purchase at SubwayFootlongPass.com beginning March 21 at 8:00 am EST. Footlong fans with fast enough fingers to snag a Footlong Pass can redeem it once per day throughout the month of April.
“Subway’s inaugural Footlong Pass showcases all of the things our fans crave from Subway: our footlong subs, everyday value and, of course, exclusive perks for loyalty members,” said Barb Millette, Senior Director of Loyalty & Gift Cards at Subway. “The first 10,000 passes sold out in a matter of hours, and while we have 250,000 available this time around, we expect them to go very quickly.”
The Footlong Pass is the perfect way to explore the Subway® Series menu, a lineup of 12 chef-created signature sandwiches that are ordered by name or number. Launched last summer, the Subway Series is the most significant menu update in Subway’s nearly 60-year history and was designed to streamline guest choices.
Subway's MyWay Rewards Program launched in 2018 and is available in the U.S. and Canada. In addition to earning tokens that can be redeemed for cash rewards on future orders, loyalty members also get exclusive perks, offers and discounts -- like the Footlong Pass. To learn more about Subway's MyWay® Rewards program or sign up as a new member and earn triple tokens during your first week of membership**, visit Subway.com.
About Subway® Restaurants
As one of the world's largest quick service restaurant brands, Subway serves freshly made-to-order sandwiches, wraps, salads and bowls to millions of guests, across more than 100 countries in nearly 37,000 restaurants every day. Subway restaurants are owned and operated by Subway franchisees – a network that includes thousands of dedicated entrepreneurs and small business owners – who are committed to delivering the best guest experience possible in their local communities.
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*The Subway® Footlong Pass will be offered for sale beginning 3/21/23 & ending 3/25/23 or while supplies last. Only 250,000 Passes available. Must be a Subway MyWay® Rewards member, a legal resident of 50 US/DC (excl. IA), and at least 18 years old to purchase. Register and pay $15 plus applicable tax to purchase a pass while supplies last. Subject to verification and valid payment, 30 digital offer codes each for 50% off 1 footlong sub (collectively the "Pass") will be sent to participant’s Subway MyWay® Rewards account (1 digital offer will be sent each day for 30 days (4/1/23-4/30/23)). Digital offer is redeemable only in the App or online at participating Subway® restaurants. Footlong offerings are subject to availability at individual participating Subway® restaurants. Limitations apply and only available while supplies last. 1 Pass per person. Passes are non-transferable. Void where prohibited or restricted by law. Program is subject to acceptance of the full Subway® Footlong Pass Program Terms and Conditions available at https://www.subwayfootlongpass.com/.
**Subway MyWay® Rewards available at participating restaurants. Tokens may not be earned on catering orders or purchases of gift cards.